4. Mobile Operators

Managing the Ecosystem

Mobiya is the first mobile classified telco-grade platform specifically designed to connect millions of buyers and sellers transacting over SMS. Today, Mobiya is operating more than twelve short codes in two countries.

Mobiya acts as Mobile Value Added Service  Provider (VASP) for mobile operators that want to enter the mobile advertising space. The rapid growth of mobile portals requires platforms such as Mobiya to drive traffic to these mobile web sites.

Our experience as a catalyst in the classified media space allows us to transform the business model of classified advertising in favor of mobile operators. We introduced premium rate sms for micro-payments, mms for rich-media transfer and mobile advertising as a solid business model to fuel a free mobile classified service.

Content

Mobiya System I handles following content:

• Text: classified lines up to 160 characters (SMS) or 500 characters (MMS)
• Image: MMS only; JPEG format. Snap and send.
• Video: MMS only; 3GP to Flash conversion on the fly.

Services

• Mobile advertising: static or dynamic insertion of sponsored messages and mobile web links.
• Mobile payments: brokering of classified media space via distribution deals with leading media groups in various regions
• P2P payments over mobile: integration of person-to-person sms payment services to provide a transactional interface between buyers and sellers.

Operators

Mobiya currently connects with 9 mobile operators in 2 countries:

• UK: O2
• UK Vodafone
• UK: T-Mobile
• UK: Orange
• UK: 3
• UK: BT
• BE: Proximus
• BE: Mobistar
• BE: Base

Contact us to find out more and fast track your business with Mobile Classifieds by Mobiya.